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Graphic Design Inspiration

While you may be one of those individuals who seem to have the natural gift of creativity continuously flowing in their veins, there will always come a time when you will experience creative block. This is the time when you struggle to figure out what to make next, design or draw. Regardless of what creative genre you belong, you all need some graphic design inspiration to keep those creative juices flowing.

In this technological age, you have numerous resources for such inspiration right at the tip of your fingertips, the internet. You will discover unlimited sources of graphic design inspiration on the internet. These sources range from a wide array of fashion, artwork, crafts, photography and illustrations by artists – both popular and relatively unknown yet are graphically marvelous and astounding.

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However, the internet has amassed a large selection of these sources that finding the best graphic design inspiration blog or site can be quite perplexing. Hence, to help you find the best source of inspiration without having to dig deep into the internet’s wealth of data, here are some of the sites and blogs that hopefully will help you with that much-needed boost of graphic design inspiration.

Pinterest – It is a useful visual tool for finding amazing creative ideas and other graphic design inspiration for your interests and endeavor.
Illustration Age – One of the amazing creative blogs that regularly feature fresh, new and artistically inspiring artwork from expert illustrators from all over the globe.

Ads of the World – If you are looking for some advertising inspiration, you may want to visit this blog, which showcases all the hottest ad campaigns. You can talk about these campaigns in the site’s forums and rate them according to your judgment.

They Shoot Film – This is a blog that is dedicated to a collection of amazing photos by two rising photographers, Garrick Fujii and Patrice Esser. Although hailed from Los Angeles and San Francisco respectively, they have united their artistic endeavor through this marvelous blog that will inspire everyone, especially aspiring artists.

Arrested Motion – If you like to feed your eyes and mind with contemporary art based on scenes of daily life you get to see in urban and low brow places, you have to see this online magazine. Filled with a daily dosage of artistic endeavors covering areas all over the world, you will be inspired by what you will see on this site.

Habitually Chic – If you are looking for a graphic design inspiration for interior designs, you need to visit this blog which has been regularly featured in well-known magazines all over the world such as Domino, Elle Décor, Fast Company and House Beautiful, to name just a few.

Little Green Notebook – Another blog that does not fail to inspire would-be interior designers or designers experiencing creative block, is this blog by Jenny from New York City. You will also get to discover a lot of DIY home projects and flea market finds in this blog.

Colossal – A very interesting blog that you need to visit to discover other facets of visual culture. Just browsing through the blog’s collection of artistic works will give you that much needed graphic design inspiration.

A Beautiful Mess – If you are looking for some inspiration, you need to visit this blog and be inspired by the wide array of craft projects that are not only a feast for the eyes but can also enhance your mind about the myriad of styles and creative endeavors.

Graphic Design Questions to Ask Your Client

Tired about designing without a good direction? Tired of asking yourself what’s the purpose of the design? Well, you are not alone. Without having a clear and accurate graphic design in mind, you will not get what the client wants. The only way for you to come up with a concrete design is to ask questions to the client. After all, it’s not their fault if you are missing the mark. It’s going to be your fault especially when you haven’t asked any question. What are the different graphic design questions to ask your client?

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This article lists down some of them:

1.    Ask the clients to tell more about their companies. Usually, clients think that you are already familiar with their brand and their business type. When working on a graphic design, don’t hesitate to ask questions about the company history and other relevant things. The main idea here is to hear stories and background information from them. That way, you can start coming up with a design that will certainly fit their brand.

2.    Ask them about what they want to achieve. Of course, they will not hire a graphic designer for nothing. If not for achieving something, probably they could’ve just done this on their own. Ask the clients about their goals and the purpose of the design.

3.    Ask who will be their target audience. Finding out the target audience is an essential tool for building an accurate design. It will help you out in determining the best and suitable way of communicating and interacting with them.

4.    Ask what needs to be produced. Too much design ideas can be confusing especially when coming up with what the clients exactly want to see. Ask them if they have some idea in mind and make sure to incorporate them. Also, ask about the distribution details, cycles of the design etc.

5.    Ask about their criteria for assessing the design. It’s important to know the things that they look for in a design. That way, you already have an idea how your graphic design will be assessed.

6.    Ask about their budget on the design. Even if it’s just an estimated budget, you can already provide a realistic design based from there. By knowing their budget, you can also offer alternative solutions to the problems that you might encounter along the way. It’s also essential to know the timeline of the project so that you can already plot what needs to be done at a specific date and time before the given deadline.

7.    Ask what particular designs they like. Propose preliminary works to the clients and discuss which design admired them the most. Or better yet, let them submit a set of designs that you may use.

8.    Ask what designs they do not like. It’s also important to ask clients if they think that the design is inappropriate or done in bad taste. Figure out why they didn’t like it. Their answers may sound arguable to hear, but this may help you in coming up with future designs.

9.    Ask about the project workflow. Determine the number of hours or days required to finish a particular phase. Discuss the ways on how you can communicate with each other during the whole project duration and who has the final say when the design is ready for approval.

By remembering the different graphic design questions to ask your client, you can never go wrong in producing a design that’s sure to establish not just the company’s brand but your professional experience as well.

How to Benefit from your Passion on Graphic Design

Graphic design can be considered as a diverse field of work as it encompasses advertising, clothing, web design and much more. Since many people share the passion for graphic design, most people utilize their love for graphic designing through different ways. Others have transitioned from being just a hobbyist to taking graphic designing as a career.

Although graphic design is rewarding enough as a hobby, many people make use of their talent by providing graphic design services to various businesses. This article will discuss more how you would be able to take advantage of your natural ability in graphic design both as a hobby and a career.

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1.    Express your natural creative ability
One of the great benefits of having a knack for graphic design is that you can express your creativity while earning a decent living. Many artists prefer graphic design over other art forms as it is easier to earn a living with it. If you are one of those people who love computers and making art, you can pursue a career in graphic designing as you can do both at the same time.

2.    Availability of different media
The great thing about graphic designing is that you can utilize different media for your skill. The two main media used in graphic designing are print and web. Print media have been in existence for many years, but web graphic designing is something that started only upon the arrival of the internet.

3.    Huge client base
Many businesses have a limited client base. As a graphic designer, your skills are in-demand as most businesses are needing graphic designers from time to time. Some businesses house their team of graphic designers while some hire freelancers or even outsource the work to other countries.

4.    Working comfortably at home as a freelancer
Another great benefit of having graphic design skills is the different opportunity of securing a graphic design career online. There are many places on the internet to find freelance work which enable you to provide graphic design service to various clients from the comfort of your home.

5.    Few expenses
Unlike other traditional art forms wherein you need to keep your art supplies consistently in check, graphic designing does not require many overhead expenses given that you already have a computer and the necessary graphic design software. If your client requires some printing job, you will need to work this into the total project quote. The same can also be said for other necessary aspects of the project such as purchasing stock images or hiring additional people to give you a hand. If you are going to promote yourself as a graphic designer, additional budget for web hosting and marketing may be needed. However, overall costs should be low in the event you are working as a freelancer.

Final Thoughts

People have different passion. Some are into writing, sports, and other worthwhile activities. For people with passion on graphic design, they can freely express themselves through their work. Many people have already become successful just by providing graphic design services to various businesses while some were able to branch out into other fields such as web designing and programming.

Making an Effective Marketing Campaign Out of Using Stock Photos

Photos have always played an important role in marketing for these help in communicating a business or product’s value to the audience. In fact, in a survey conducted, it showed that more individuals are looking at brands’ timeline cover photos and less time looking at advertisements and wall posts in Facebook; hence, if it is about making an effective marketing campaign, the use of photos will always have a way of helping a business prosper.

Presently, businesses have two options when it comes to using photos in creating marketing campaigns. The first option entails the use of professional photography, the more expensive one between the two choices. The second option uses stock photos that are cheaper, but still very effective alternatives.

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However, there are some issues associated with the latter option. As said in a post published several years back, these photos do not kill campaigns. However, campaigns that use them may just receive that same fate. Experts even say that stock photography is awful.

The good part is, you can still get the results you are after from your marketing campaign by taking advantage of stock photography. You just simply need to know what to do, and most importantly, know how to choose well.

Choosing Must Always Start and Come with a Plan

The plan will serve as the guideline that you can use for the entire campaign, especially if you expect new photographs to be added in the later part. To make the plan and establish the guidelines, you need to determine things like:
• Specific style of images you are after
• Photography or illustrations?
• Imagery – metaphorical or literal?
• Models – customers or team, or other people?
• Horizontal, vertical or square?

These are just some of the factors that you need to consider before starting with the stock photo search. By determining the answer to all these, you prevent yourself from simply picking the first photo that matches the keyword you entered.

Picking Relevant Photographs

Keep in mind that you are after photographs that would enhance your marketing material; hence, always consider the message your campaign is meant to convey to the audience during the selection process. Otherwise, you are only giving your audience a nice picture they can look at instead of letting them focus on the message you want to convey to them.

Quality is Always a Priority

It is true that photos go a long way in communicating a business or product’s value to the audience. However, this will only be possible if the audience notices the image and what it conveys first and not its poor quality. If it is the other way around, it would mean lost potential business for you.

You want your audience to notice your photos and the message that they convey at the first glance. For that to happen, your imagery must be attractive and high quality. By quality, it means that the images must also be crisp and clear, in focus and have the ideal resolution based on the application.

The Stock Photo You Must Use Should Have a Purpose and Speak for Itself

In a campaign, you don’t just fill a space. Instead, you fill a space with a material that has a purpose and something that communicates your message effectively. Therefore, when selecting a stock photo to use in your marketing campaign, pick one that supports your message and can effectively convey it to you. This is one way for you to connect with your audience, and you don’t want to miss such opportunity.

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Something that is Memorable

Remember the basic rule when creating a logo design – making one that is memorable? The same applies when picking your stock campaign imagery. You want something that can easily connect with your audience and bring a reaction from them. One way you can do that is by using a photo that connects with them emotionally.

Photographs to Avoid when Picking Stock Images

The Rule about Overused or Cliché Photos

One problem with stock photos is that they are too generic, which is also the reason many don’t prefer using them in making campaigns. However, you can still make an effective marketing campaign using these photos as long as you know what you need to do. In this case, you need to make your research. By research, it means taking the time to find out the images that your competitors are using and taking note of them.

This will allow you to determine which ones to do away with once you start your search. More importantly, you can think of a way to represent the same product in a well-thought of and unique way.

Current Trends Says No to 3D Images

Again, remember one of the rules in logo design about keeping things simple. The same must also be applied when choosing stock photographs intended for marketing campaigns. It may seem cool to use 3D images complete with the shadow and gradient effects, but this trend is all in the past.

Stock photos, when chosen properly, can bring great results to your campaign. If you want to create an effective marketing campaign using these materials, make sure to use images that relate and connect to your audience. For the most basic tip, never use images that came from Google Images unless you understand the implications and are prepared to face the consequences.

Highlights Of Graphic Designing in Detail

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Graphic designing is a work that will be involving many novel ideas, and this is a work that will be combining with the fine arts in order to get exceptional results. The graphic designing will usually be varying according to the need of the client. It might be for business development, personal use, education purpose and so on.
Many professional certification courses will help in training a person in this field. Usually, it will be the job of a graphic designer to conceptualize an idea about the subject given by the client and bring them on a website successfully.

Mostly the work done by this method will include business cards, sales related materials, annual reports, company brochures, newsletters, packaging, publications, logo designing, other promotional items, website designing, advertising and so on. This work will be a wonderful way to show the individual talent too, and this is the prime reason people choose this as their profession. Though this might not be one of the high earning jobs at present, it is a field that will be having a good future, as there is no field that is not relating itself with websites.